Challenge
Giving new lease of life to a brand masked by it's parent company
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TASK AT HAND
To Create a unique visual system and strategy
Revamping the logo was the need of the hour.
We also had to ensure the communication was flowing coherently and seamlessly across
collatrels and various marketing platforms.
WHAT WE DID
Created a magnanimous
and commanding brand
personality
Created a brand identity, which was rooted to
brand values and yet strong enough to give the
brand a leadership position in the global arena.
The online and offline promotions that followed, further cemented the stature and credibility of the brand.
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We're a team of strategists and creative mavericks who are exited about unique ideas and ever enthusiastic about converting those ideas into realities.